Churn

Learn how to retain subscribers and avoid growing acquisition costs. Extend customer lifetime value and grow revenue with these subscription commerce tips.

Every subscription merchant needs to know how to prevent chargebacks and respond to their initiation. Here’s how to protect your profits and reputation.

Dunning emails encourage subscribers to quickly address a failed payment so you can avoid involuntary churn and costly payment retries. Learn how to craft impactful dunning emails and make your customers stick.

Ensure your subscription business brings in more revenue per customer than it spends on each acquisition — here’s how to strategically track your LTV:CAC ratio.

Declined payments can ruin your customer experience and merchant ID health. Learn how to increase your payment approval rates and stay in good standing with payment providers.

Hone your business intelligence with these top subscription metrics. See exactly how to measure ecommerce success to make data-driven decisions for your brand.

The subscription retention rate is a must-know number for ecommerce merchants. Learn why it matters and how to calculate and improve your retention rate in this guide.

Your revenue churn rate can make or break your subscription business. Here’s how merchants can calculate their revenue churn rate and then work to decrease it.

Learn why it's important to prevent involuntary subscription churn and discover the best methods to maintain quality customer relationships.

Credit card account updaters prevent service interruptions, improve transaction approval and increase customer satisfaction. Learn how easy it is to implement sticky.io’s Account Updater.

Learn what the most common credit card decline codes mean for ecommerce merchants and actionable steps to take for each to reduce involuntary churn.

Watch episode five of The Ecommerce Minute to understand why payments occur and how to stop them from hurting your bottom line.

Watch episode six of The Ecommerce Minute to learn the metrics you should be measuring to optimize your payment processing performance.

Watch episode seven of The Ecommerce Minute to learn how to salvage declined transactions and make right with the customer.

Discover the tools and tactics used by top subscription businesses to keep your payment approval rate high and churn low.