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Today marks an exciting milestone in Sticky.io's journey. As I reflect on our 16 years in commerce, I'm proud to announce a transformation that goes far beyond new products — it's about reimagining how businesses can maximize every revenue opportunity in today's digital landscape.
Sticky.io’s evolution
When we started as Limelight CRM, we had a clear mission to help businesses manage their customer relationships more effectively. Today, that mission has evolved into something much bigger. Processing over $8 billion annually, we've become a comprehensive revenue optimization platform serving global retailers, subscription brands, performance marketers, and merchants of all sizes.
Our new tagline — "Traction for Your Transactions" — captures this evolution perfectly. It's about helping businesses not just process payments, but transform every transaction into sustainable growth.
Meeting enterprise challenges head-on
Through countless conversations with enterprise leaders, two challenges consistently emerged: the need to recover lost revenue and the demand for more flexible, conversion-optimized checkout experiences.
Today, we're addressing both with two groundbreaking solutions:
Recovery by Sticky.io leverages AI and machine learning to help enterprises recapture up to 75% of declined transactions. This isn't just about recovering payments — it's about preserving customer relationships and maximizing lifetime value. In the past year alone, we've recovered over $30 million in lost sales for our clients, translating to $100 million in customer lifetime value.
Checkout by Sticky.io represents our commitment to frictionless commerce. With drag-and-drop customization and unlimited sales funnels, we're enabling businesses to create checkout experiences that convert more customers and drive sustained growth.
Looking ahead
This launch represents more than new products — it's a testament to our evolution and our commitment to solving complex commerce challenges at scale. We're combining 16 years of expertise with advanced technology to help businesses thrive in an increasingly complex digital landscape.
The numbers tell a compelling story: $8 billion in annual processing volume, millions in recovered revenue, and thousands of merchants trusting us with their growth. But what excites me most is the impact we're having on our clients' businesses. Every recovered payment, every optimized checkout, and every satisfied customer represents a business achieving its full potential.
As we enter this next chapter, our focus remains unchanged: empowering businesses to turn transactions into traction, challenges into opportunities, and potential into growth.
I invite you to join us on this journey.
Visit Sticky.io to learn more about how we can help your business maximize every revenue opportunity.
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